Digital Marketing
The Impact of GDPR on Marketing
What is GDPR? What rules apply to the marketing industry? How does it change the world of advertisements? You can find answers to these and similar questions in our upcoming blog post.
5 minute read
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Digital Marketing
The Power of Omnichannel Marketing in the Digital Age
In today's fast-paced digital world, businesses are constantly evolving to meet the ever-changing needs and expectations of their customers. One of the most significant developments in this regard is the rise of omnichannel marketing. In this blog post, we will explore the significance of an omnichannel approach and how it can transform the customer experience.
5 minute read
Digital Marketing
Mastering Emotion: Decoding the Perfection of Apple's Marketing
Why is Apple's marketing so perfect? The greatness of building on emotion is unique to Apple. The technical improvements and innovations, even if few and sometimes it feels like a lot more could have been done in a year, are unique to the presentation strategy. The Apple Watch's finger touch gesture feature is presented in the context of specific emotional situations, such as the feeling of love when a couple doesn't have to let go of each other's hand in order to pick up a call or the feeling of family when a child and a parent don't have to let go of each other's arm.
5 minute read
Digital Marketing
How Can Artificial Intelligence Help in Marketing?
The marketing industry is evolving rapidly, and more and more businesses are looking for innovative tools and technologies to gain a competitive edge. Artificial Intelligence (AI) is a field that can provide significant assistance to marketing professionals in planning and executing effective campaigns. In this article, we will present 10 examples of how AI can be used in the field of marketing.
5 minute read